Strategy exercises

The answer to your hardest problem is probably already inside your company.

With two friends, I build custom strategy exercises for companies. We take the problem you’re actually worried about, build a working model of it, and run it live with your own people in their real roles. You leave with a set of directions your team worked out for themselves.

We’re early, and looking for the first organization willing to try one.

Why bother

Most strategy doesn’t fail in the analysis. The recommendation was usually fine. It was just decided by a small group of people who won’t have to carry it out, and then handed to people who had no part in reaching it, so the plan comes out thinner than it should and gets adopted slower than it should.

Consultants are the right call for plenty of questions, and I don’t have any problem with that. That being said, bringing in outside help moves responsibility outward, which is great when somebody needs to absorb a painful call and terrible when what you need is for your own people to own the way forward. People commit to what they work out much more than to what they’re told. That’s the whole bet here, and it’s the same bet I made with Lyceum, just in a different medium.

What kinds of problems

A decision you’re about to makeWe’re committing to something big. What are we not seeing?
A plan you’ve already committed toWhat breaks this, and how early would we know?
Two groups that keep collidingWhy do we keep working against ourselves?
A problem you keep failing to crackWhy does our usual playbook stop working here?

How it works

We spend a few weeks learning your situation, mostly by talking with the people closest to the problem, and then build a working model of your business around it. Your people take on the roles they actually hold. Incentives conflict the way they really conflict, information sits where it really sits, and new developments arrive faster than anyone can comfortably absorb. Your team then has to do what it would do for real: negotiate, decide, and commit. We facilitate, observe all of it, and record every decision as it’s made.

DiscoveryA conversation with you, then 1:1s with the people closest to the problem.
DesignSeveral weeks. Built from scratch around your situation.
BriefingEveryone is briefed and the ground rules are set ahead of time.
The sessionA half day or a full day.
DebriefSame day, while it’s still fresh.
Written findingsWhat your team concluded, and what we observed.
Focused · 8 to 20 people, half a dayThe executive team, or one function and its closest partners. For problems that really are leadership problems.
Broad · 30 to 100 people, a full dayLeadership plus the people who’ll actually carry it out. For when the answer depends on details leadership doesn’t have.

An example

Say you’re six weeks from signing an acquisition. Forty-five people, your executive team plus two levels down, spend a day working through the eighteen months after close. Teams represent your own functions, the leadership of the company you’re acquiring, a few of your largest customers, and your nearest competitor, and each team gets its own briefing and information the others don’t have. The day moves quarter by quarter. Agreements get negotiated face to face and committed in writing, and then each quarter brings what quarters bring: integration runs over budget, a key engineer resigns, a competitor launches against you, etc.

What you walk out with is your team’s answer. A sequencing your operators argued for and would defend, a list of assumptions nobody actually owned, and a room full of people who have already worked through the first eighteen months once.

Illustrative. Every exercise is built from scratch around your situation.

What it isn’t

It isn’t market research or competitive analysis; the focus is your own organization. It isn’t team building either. No trust falls, no personality tests. And it isn’t a forecast. The point is for your people to work out what they’d do.